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Press Release:


Douglas J Aveda Institute Receives Award
From Grand Rapids Historic Preservation Commission


GRAND RAPIDS-----The Douglas J Company received an Outstanding Historic Preservation Project Award for 2007 from the city’s Historic Preservation Commission on Tuesday, May 15, for the work that it did in restoring the building where its new Douglas J Aveda Institute is located at 138 Commerce Avenue SW in downtown Grand Rapids. Grand Rapids Mayor George Heartwell presented the award to Scott Weaver, President and Co-Owner of Douglas J, at the City Commission meeting at City Hall.

The award states:
The Grand Rapids Historic Preservation Commission recognizes Douglas J Aveda Institute for their dedication to the restoration of 138 Commerce Avenue SW and awards to them an Outstanding Historic Preservation Project Award for 2007.

“The Douglas J Company is honored and pleased to receive this prestigious award, which recognizes our commitment to historic preservation,” Weaver said. “We worked with the city of Grand Rapids to turn an old, decrepit structure into the real downtown jewel that the Douglas J Aveda Institute is today and I want to thank the city for its help in the project.” The Institute opened in February of 2007,

The Douglas J Company invested approximately $3.5 million to purchase and restore the former old post office building and transform it into the beautiful Douglas J Aveda Institute. The Grand Rapids Downtown Development Authority awarded the company a $50,000 grant for the project. “We took every step necessary to make the building environmentally friendly, beautiful and a real asset to the community,” Weaver said. “The Douglas J Company has always stood for excellence in education, services and products and our Grand Rapids Institute continues that tradition.”

Weaver also said the Grand Rapids Douglas J Aveda Institute will host the company’s annual Natural Talent Runway Competition on Sunday, May 20. The contest gives talented young people an opportunity to demonstrate their skills and compete for scholarship prizes.

For more than 20 years, the Douglas J Aveda Institute has been committed to providing a well-rounded education to aspiring professionals in the Salon/Spa Industry. Weaver said that students who receive their education and training at the new Douglas J Aveda Institute will have a solid foundation from which to go on to successful careers. Persons who are interested in becoming students at the Institute should call 877.334.8657.

The Institute includes classrooms for students, consultation rooms, a large area for providing services to guests, and a retail area where reservations may be made and gift cards and Aveda products may be purchased. In addition, there is a patio on the Commerce Avenue side of the building where Institute students, employees and patrons can sit and relax or have lunch.

The Douglas J Aveda Institute is open Monday for retail only from 9 am to 5 pm. Other Institute hours are Monday, 5 pm to 10 pm; Tuesday to Friday, 9 am to 10 pm; and Saturday, 9 am to 4:30 pm. Guests may choose from services that include hair cuts, styling and color; skin care; nail therapy; and spa packages. The phone number for reservations is 616.808.3078 and gift cards are available online at www.douglasj.com

In addition to the new Institute in Grand Rapids, Douglas J also has Aveda Institutes in East Lansing and Ann Arbor, and another is scheduled to open in Royal Oak early next year.